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Brand
partnerships

Sponsored videos and natural integrations made for the SirrBaby audience. One campaign or something longer term.

UGC & content
creation

Short-form videos with personality, created for your brand’s channels or advertising. Let’s talk content and usage.

Local business
features

Food, places, events, and experiences through my lens. Give people a reason to check out what you do.

PAST PARTNERS / SELECTED COLLABORATIONS

Also available for event coverage, appearances, and custom campaigns.

Homepage · Hero content

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Eyebrow

BUFFALO ROOTS. BIG PERSONALITY.

Main headline

SIRRBABY.

Supporting copy

Sports. Buffalo. Comedy. And whatever comes next.

Descriptor line

Creator. Entertainer. Content partner.

Primary CTA text

Work With Me

Primary CTA link

Secondary CTA text

Watch My Content

Secondary CTA link

Hero image

SirrBaby logo featuring his portrait in a black cowboy hat with blue, red, and white lettering

Homepage · Featured Content

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Section heading

Featured Content

Supporting copy

Sports, Buffalo, comedy, and whatever else catches my attention.

Card 1 — Thumbnail

SirrBaby in his black cowboy hat: POV you will do whatever it takes to help your team win

Card 1 — Category label

SPORTS HUMOR / SKITS

Card 1 — Title

Whatever it takes to help your team win

Card 1 — Description

POV: You’ll do whatever it takes to help your team win.

Card 1 — Destination URL

https://www.instagram.com/p/Dd2FplrMU4i/

Card 2 — Thumbnail

This is Buffalo, Episode 1: Tyler, featuring SirrBaby wearing his black cowboy hat and Bills jersey

Card 2 — Category label

BUFFALO / LOCAL STORIES

Card 2 — Title

This is Buffalo — Episode 1: Tyler

Card 2 — Description

Meet Tyler in the first episode of This is Buffalo.

Card 2 — Destination URL

https://www.instagram.com/p/DTbYCm6APTN/

Card 3 — Thumbnail

SirrBaby smiling in a Bills jersey beneath the caption What Bills fans needed after losing to the Patriots

Card 3 — Category label

COMEDY / COMMENTARY

Card 3 — Title

What Bills fans needed after losing to the Patriots

Card 3 — Description

A little comic relief for Bills fans after a Patriots loss.

Card 3 — Destination URL

https://www.instagram.com/p/DPfik4cjKsR/

Homepage · Audience Metrics

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Section heading

One personality.
Plenty of places to watch.

Supporting copy

Sports talk, Buffalo stories, and a sense of humor that travels.

Metric 1 value

49.8K

Metric 1 label

Combined followers/subscribers

Metric 2 value

5.28M

Metric 2 label

Content views

Metric 3 value

1.02M

Metric 3 label

Viewers

Reporting-period / supporting note

Combined Instagram, TikTok, YouTube, and Facebook followers/subscribers · October 1, 2026. Rounded platform counts; people may follow on multiple platforms. Content views: 5,283,719 · August 29–September 29, 2026 · Instagram Insights total includes Facebook contributions, Reels, posts, and Stories. Viewers: 1,017,696 · August 29–September 29, 2026 · as reported in Instagram Insights.

Instagram link

https://www.instagram.com/sirrbabyig/

Facebook link

https://www.facebook.com/sirrbabyfb

TikTok link

https://www.tiktok.com/@sirrbaby

YouTube link

https://www.youtube.com/@SirryBaby

Homepage · Case Study

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SIRRBABY IN ACTION / SELECTED CAMPAIGN

Section heading

Good content.
Something to show for it.

Supporting copy

A closer look at the idea, the video, and what happened next.

Campaign image

Partner / campaign name

PARTNER / CAMPAIGN NAME TO COME

Objective

Placeholder for the partner’s goal, target audience, and content delivered.

Views / reach

—

Engagement

—

Business outcome

Awaiting substantiated sales, visits, inquiries, or another agreed campaign result.

Supporting note

Case study template · approved assets and results required.

Homepage · Shop Preview

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TAKE A LITTLE SIRRBABY HOME

Section heading

The shop.

Shop All CTA text

Shop All ↗

Shop All CTA link

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Card 1 — Title

SirrBaby Merch ↗

Card 1 — Description

Wear the personality.

Card 1 — Destination URL

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3D Prints ↗

Card 2 — Description

A little extra fan energy.

Card 2 — Destination URL

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Woodworking ↗

Card 3 — Description

Made with a different kind of hands-on.

Card 3 — Destination URL

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Card 4 — Title

Custom Orders ↗

Card 4 — Description

Let’s make it yours.

Card 4 — Destination URL

[Placeholder — destination not configured]

Homepage · About

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Eyebrow

THE GUY UNDER THE HAT

Heading

A little sports.
A lot of personality.

Body copy

I’m SirrBaby. I make sports humor, comedy, reactions, and stories about the people, places, and experiences that catch my attention.

I’m a big Buffalo Bills fan, though Texas is home. After a visit, I fell in love with the city. I go back as often as I can.

CTA text

Get to know me through the content ↗

CTA link

Homepage · Contact

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GOT SOMETHING IN MIND?

Heading

Let’s make
it happen.

Supporting copy

Brand partnership, content for your channels, or a local story worth telling? Tell me what you’re thinking.

Fallback email

Contact@Sirrbaby.com

Instagram link

https://www.instagram.com/sirrbabyig/

TEXAS BASED. BUFFALO CONNECTED.

SIRRBABY.

Sports. Buffalo. Comedy. And whatever comes next.

Creator. Entertainer. Content partner.

THE HAT. THE HUMOR. THE GUY.
SirrBaby wearing his black cowboy hat, glasses, and blue football jersey
SirrBabyTHE HAT. THE HUMOR. THE GUY.

GET A FEEL FOR IT

Featured Content

Sports, Buffalo, comedy, and whatever else catches my attention.

SirrBaby wearing his black cowboy hat and riding a buffalo through a lively Buffalo football scene

THE COMMUNITY

One personality.
Plenty of places to watch.

Sports talk, Buffalo stories, and a sense of humor that travels.

49.8KCombined followers/subscribers
5.28MContent views
1.02MViewers

Audience metrics awaiting verified analytics.

SPORTS HUMOR★THIS IS BUFFALO★COMEDY & SKITS★REAL PERSONALITY

YES, YOU CAN HIRE ME

Your brand.
A little SirrBaby energy.

Let’s make something people actually want to watch.

01 ↗

Brand
partnerships

Sponsored videos and natural integrations made for the SirrBaby audience. One campaign or something longer term.

Talk partnerships ↗
02 ↗

UGC & content
creation

Short-form videos with personality, created for your brand’s channels or advertising. Let’s talk content and usage.

Create with me ↗

SELECTED BRANDS & COLLABORATIONS

Also available for event coverage, appearances, and custom campaigns.Let’s Work Together ↗

TAKE A LITTLE SIRRBABY HOME

The shop.

THE GUY UNDER THE HAT

A little sports.
A lot of personality.

I’m SirrBaby. I make sports humor, comedy, reactions, and stories about the people, places, and experiences that catch my attention. Buffalo is home. Curiosity takes it from there.

The black cowboy hat comes with me—from football conversations to food spots, travel, and everyday moments worth a laugh. Whatever the topic, it’s my personality that ties it together.

Get to know me through the content ↗

GOT SOMETHING IN MIND?

Let’s make
it happen.

Brand partnership, content for your channels, or a local story worth telling? Tell me what you’re thinking.

Have a project in mind? Share your idea through the business inquiry page.

Start a business inquiry ↗

Preview

WELCOME

 I live in Texas but I’m a Buffalo creator because a visit to see the Bills turned into a life changing experience. What started as creating Buffalo Bills content has grown into a community centered around Buffalo sports, local businesses, food, events, and the people who make the city special.

 SIRRBABY STICKERS

SIRRBABY STICKER #2
from $3.99

Logo by: Serotina Designs

Printed by: Herd Creations

SIRRBABY STICKER #1
from $3.99

Logo by: “My Buffalo Shirt”

Printed by: 7oneSticks

SIRRBABY STICKER #3
from $3.99

Logo by: ‘Ace’s Classy Creations’

Printed by: Buffalo Sticker Company

Woodworking  Collections

GREAT GIFTS

Boards for Weddings/Housewarmings

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EDGE GRAIN

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